Electronics Shelf Labels

What is Electronic Shelf Label Technology?

An Electronic shelf label is a system for displaying the price of different products on the shelves in digital form. The product pricing working is simple and automatically updates whenever the specific price changes by central server. The pricing labels attach in front the products that display on the shelves. However, technological development made in Electronic shelf labels using E-paper (Electronic paper) to display the current particular price related to the products. It is widely used on ESLs products that provide an outstanding pricing graphic image to enhance the customer’s attraction.

How does it work?

The Electronic shelf labels system uses the wireless communication network to update product pricing automatically. It is the wireless connection that viable solution for changing the pricing from the central control server. This wireless connection must be reasonable in terms of reliability, range, battery life, and speed. It can be a radio or infrared wireless communication network to support the ESL market. Now, many retailers using ESL technology that supports the radio frequency communication network with additional integrations.

Who can use it?

The ESL is an emerging technology and growing day by day in retail market. Its growth rate has expected to increase in 2024 to register more than 16% CAGR. Many retail markets intend to higher their sales to the next level, and they fall to adopt the ESL technology for product pricing. It has wide range of users from hardware stores, furniture, sports equipment, home appliances, electronic gadgets, and groceries. Now it is easily accessible for retailers due to the cost reduction.

If you are willing to implement this technology to your business you can contact us.